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Source: Elite Model Look

Elite Model Look (formerly known as Look of the Year from 1983 to 1995) is a yearly fashion modeling event held by Elite Model Management, an international model management group. It is used to discover and launch female fashion models in the international fashion marketplace, like the similar Ford Models' Supermodel of the World contest. Each year the contest attracts some 350,000 participants from roughly 70 countries in the world, with castings held in over 800 cities. Contestants, between the ages of 14 and 26, compete in local contests for a chance to represent their country in the world final.
Notable past contestants include Laurie Holden, Alessandra Ambrosio, Ana Beatriz Barros, Cindy Crawford, Helena Christensen, Dayana Mendoza, Melania Trump, Olga Kurylenko, Diane Kruger, Esther Cañadas, Fernanda Tavares, Frederique van der Wal, Gisele Bündchen, Inés Rivero, Isabeli Fontana, Kate Dillon Levin, Lara Stone, Juana Burga, Petra Němcová, Stephanie Seymour, Tatjana Patitz, Ujjwala Raut, Manasvi Mamgai, Azra Akin, Miriam Odemba, Andrea Escobar and Rolene Strauss.

From 1996 to 1999 the United States finals were recorded to make a television documentary special called The Making of a Supermodel, which aired on E! Entertainment Television. Online, a streaming television documentary titled Elite New Face premiered on Hulu on November 19, 2012. The series reviewed the 2011 contest, and followed the 2012 contest beginning from the regional castings all the way to the world final and the announcement of the winner. A second season following the 2013 event was also created.