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  • Source: TV Asa Branca

    • TV Asa Branca is a Brazilian television station based in Caruaru, a city in the state of Pernambuco. It operates on channel 8 (17 UHF digital) and is affiliated with TV Globo. It is owned by the Grupo Asa Branca, who also has politician Inocêncio de Oliveira as a shareholder. Its studios are located in the Pinheirópolis neighborhood, and its transmission antenna is at the top of Morro Bom Jesus.


    History


    In 1989, Pernambuco politician Inocêncio de Oliveira received the grant for the implementation of Caruaru's second television channel, which until then only had TV Pernambuco. Along with this, journalist Vicente Jorge Espíndola and engineer Luiz de França Leite began the project to implement the station, establishing the company together with Inocêncio de Oliveira.
    On August 1, 1991, TV Asa Branca was officially founded, broadcasting through VHF channel 8, and being the first affiliate of Rede Globo in Pernambuco, also retransmitting part of the programming of TV Globo Nordeste do Recife and carrying its signal for 108 inland municipalities, together with TV Grande Rio in Petrolina, opened on the same day. Its headquarters were initially located at the top of Morro Bom Jesus (where the 4th Military Police Battalion of Caruaru is currently located), and its commercial department in the Divinópolis neighborhood.
    In 1993, the station opened its first branch in Garanhuns. In 1997, the station left its headquarters in Morro Bom Jesus and moved to the Indianópolis neighborhood. In 2000, its studios and commercial department were brought together in the Pinheirópolis neighborhood, where it remains today. That same year, the station began producing local segments of NETV, which until then had been entirely retransmitted from Recife. In November 2006, the station opened another branch in Serra Talhada.
    On January 5, 2024, Grupo Asa Branca was mentioned in a report by Folha de S.Paulo's F5 about the creation of a new Globo affiliate in Alagoas to replace TV Gazeta de Alagoas.


    Digital signal



    TV Asa Branca began its digital transmissions on an experimental basis on May 16, 2013, through channel 17 UHF. On August 1st, the station's 22nd anniversary, the digital signal was officially launched.


    References

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