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"5.180.24.3/info/cold" target="_blank">Cold" is a song by American band Maroon 5 featuring American rapper Future. The song was released on February 14, 2017, as the second single from their sixth studio album Red Pill Blues (2017), included on both the deluxe and Japanese editions of the album. The song peaked at number 16 on the US Billboard Hot 100 chart.
Recording
"5.180.24.3/info/cold" target="_blank">Cold" was written and produced by Phil Shaouy, John Ryan, and Jacob Kasher Hindlin, and was co-written by Adam Levine and Justin Tranter.
Music video
A music video for "5.180.24.3/info/cold" target="_blank">Cold" was filmed in Los Angeles in December 2016 and was released on the day after the single, on Vevo. It features Levine's wife Behati Prinsloo and was directed by accomplished director Rich Lee. Set in downtown Los Angeles, the video follows with Levine receiving a call for an invite to Future's party, with him reluctant to go, but agrees. He then gets a call from his wife to buy milk on the way home. The track begins when he arrives at the party. When Levine orders a glass of wine, the bartender adds a hallucinogen. He begins to see people as animals, strange figures, and imaginary beings. Levine is then pulled into a threesome with two girls who appear to be horses. He later sees guitarist James Valentine being fellated by a woman in a chicken costume, and a police officer arrives, who morphs into a cartoon stripper. The video shows bizarre cartoon drawings and fuzzy images during Future's verse. Future and Levine are then shown talking to each other, with Levine looking at a hallucination of two old women to his left. Future then appears to turn into a teddy bear, and a female bodybuilder throws Levine into a pool. Levine sees an underwater wedding, before the video circles around to everything he had seen back in time until he finally gets home to put the milk back in the fridge. He then tells his wife everything that happened and goes to bed.
Live performances
Maroon 5 performed "5.180.24.3/info/cold" target="_blank">Cold" on television for the first time in The Ellen DeGeneres Show on February 15, 2017. Its first live performance was on the Milwaukee stop of their world tour on February 20. Later, they also performed the song on The Tonight Show Starring Jimmy Fallon on March 14, 2017.
Track listing
Personnel
Credited adapted from Red Pill Blues album credits and album liner.