• Source: Journal of Consumer Behaviour

      • The Journal of Consumer Behaviour is a bimonthly peer-reviewed academic journal dedicated to the study of consumer behaviour. It was established in 2001 and is published by John Wiley & Sons.


      Aims and Scope


      The Journal of Consumer Behaviour aims to promote the understanding of consumer behaviour, consumer research and consumption through the publication of double-blind peer-reviewed, top quality theoretical and empirical research. An international academic journal with a foundation in the social sciences, the JCB has a diverse and multidisciplinary outlook which seeks to showcase innovative, alternative and contested representations of consumer behaviour alongside the latest developments in established traditions of consumer research.


      = Keywords

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      consumer behaviour, marketing, consumer attitudes, relationship marketing


      Editorial Board




      = Editors-in-Chief

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      The Editors-in-Chief are Professor Steven D'Alessandro (Edith Cowen University) and Professor Jacqueline Eastman (Florida Gulf Coast University).


      = Associate Editors

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      In 2022, Professor Varsha Jain of MICA, India, was awarded the Associate Editor Award.


      Rankings


      According to the Australian Business Deans Council, the journal in 2022 is an A-Level.
      According to the Journal Citation Reports, the journal has a 2020 impact factor of 3.28, ranking it 100 out of 153 journals in the category "Business".
      According to Research.com, the journal has a 2021-2022 Cite Score of 4.3


      JCB Reviewer of the Year Awards




      = Associate Editors

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      = Editorial Review Board

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      = Ad Hoc Reviewers

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      JCB Best Paper Awards


      The co-editors for Journal of Consumer Behaviour are pleased to announce the winners of the 2021 Best Paper Award, as voted for by the Editorial and Advisory Boards.


      References




      External links


      Official website

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