- Source: Mojo (soft drink)
Mojo is a carbonated soft drink with a cola flavor manufactured by the Akij Food and Beverage Limited (AFBL).
History
The brand was launched in April 2006 by Akij Group's sister project Akij Food & Beverage Limited (AFBL). Mojo manufactures and distributes not only domestically but also exports and distributes abroad. Mojo is exported to 47 countries around the world.
After the 2023 Israel–Hamas war, many Muslims in Bangladesh began boycotting the products of various companies, including Coca-Cola, due to its affiliations with the state of Israel. During the same period, Mojo showed support for Palestine by creating a donation project where every ৳1 BDT (approximately $0.0084 USD) would go to the Palestine donation fund. This led to a significant rise in their sales, marking the highest in their history, as they faced product shortages due to the high demand. Meanwhile, Coca-Cola's sales in Bangladesh decreased by 60 percent.
On 2 January 2024, Sheikh Shamim Uddin, chairman of Akij Group, presented a cheque of 50 lac taka or $41,821 USD to the Palestinian ambassador. Through the World Food Program (WFP), Akij Welfare Trust and Mojo have donated Tk 61,750,000 or $516,493 USD to Gaza and Tk 15,000,000 to Palestine Embassy as of June 2024.
Other flavors
Naga Mojo
References
External links
Mojo on Facebook
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