- Source: Qualitative Market Research
Qualitative Market Research: An International Journal is a peer-reviewed academic journal that publishes academic research on qualitative research methods and its applications in market research, marketing, and consumption. It is published by Emerald and the editor-in-chief is Fiona Spotswood (University of Bristol). The journal was established in 1998.
Abstracting and indexing
The journal is abstracted and indexed in Scopus and the Social Sciences Citation Index. According to the Journal Citation Reports, its 2023 impact factor is 1.6.
References
External links
Official website
Kata Kunci Pencarian:
- Asam asetat
- Fluorin
- Metaloid
- Kedokteran hewan
- Special Air Service Regiment
- Qualitative research
- Qualitative Market Research
- Qualitative marketing research
- Market research
- Product planning
- Quantitative research
- Marketing research
- Target market
- Fanaticism
- Online qualitative research
