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Cheez Whiz is a brand of processed cheese sauce and spread produced by Kraft Foods. It was developed by a team led by food scientist Edwin Traisman (1915–2007). It was first sold in 1952, and, with some changes in formulation, continues to be in production today.
Orangish-yellow in color, it usually comes in a glass jar and is used as a topping for various foods, including corn chips and hot dogs. It is also frequently used as the cheese in a Philadelphia-style cheesesteak. It is marketed in Canada, Mexico, the Philippines, the United States, and Venezuela. In the United States, it has a reputation as being junk food.




Ingredients



A 1953 ad in Kraft Foods’ home city, Chicago, included a label illustration listing the product’s original ingredients: “American Cheese, Water, Nonfat Dry Milk Solids, Condensed Whey, Sodium Phosphate, Cream, Worcestershire Sauce, Lactic Acid, Mustard, Salt, U.S. Certified Color--Moisture 52%, Milkfat 28%.”
As of 2016, Kraft describes Cheez Whiz as a "cheese dip" with the word cheese spelled correctly. According to a Kraft spokesman, the product does include cheese, but the company has chosen to list its parts—such as cheese culture and milk—instead of cheese as a component itself.

Ingredients: whey, milk, canola oil, maltodextrin, milk protein concentrate, sodium phosphate, contains less than 2% of modified food starch, salt, lactic acid, whey protein concentrate, mustard flour, Worcestershire sauce (vinegar, molasses, corn syrup, water, salt, caramel color, garlic powder, sugar, spices (contains celery), tamarind, natural flavor), sodium alginate, sorbic acid as a preservative, color added, cheese culture, enzymes, natural flavor




Sizes


In some markets, the product has been sold in a narrow jar that tapered narrower towards the base, and sold as a spread. When Cheez Whiz is advertised as a dip or a sauce, the jars are larger and more of a squat cylindrical shape.




Varieties


Varieties include:

Cheez Whiz
Cheez Whiz Light
Cheez Whiz Tex Mex
Salsa Con Queso
Cheez Whiz Italia
Cheez Whiz Bacon
Cheez Whiz Pimento
Cheez Whiz can also be found in "Handi Snacks" products such as Ritz Cheez Whiz 'n' Crackers in Canada.
Cheez Whiz was reformulated in the early 21st century. The new formula is used for Cheez Whiz Light (15.5 oz) as well as the Original Big Cheese (15 oz). The products' jars were also widened to allow dipping.




Formula change


Over the years since the product's creation, Kraft has altered its recipe due to changes in dairy sourcing and the regulatory environment, resulting in a reduction of cheese content. Kraft also made a change in the way that it lists its ingredients; away from listing components (like cheese) to listing its parts (such as milk and cheese culture). Such changes are common throughout the food industry, and are often done without announcement.
Dean Southworth, who was part of the original team that developed Cheez Whiz in the 1950s, described a jar he sampled in 2001 as tasting "like axle grease".




See also


Cheese sauce
Easy Cheese – a form of cheese product in a spray can
Kraft Dinner
Plant cheese
Velveeta
Welsh rarebit




References






External links



Official website
Archived website (Feb 11, 2021)

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Daftar Isi

• Cheez Whiz - Wikipedia
• Homemade Cheez Whiz - The Pioneer Woman
• Cheez Whiz - Recipes - Kraft Heinz
• 20 Must-Try Cheez Whiz Recipes - Drizzle Me Skinny!
• What is Cheez Whiz? Understanding Its Origins and Popularity
• What Is Cheez Whiz? - The Daily Meal
• The Untold Truth Of Cheez Whiz - Mashed
• Why Cheez Whiz Is Actually Delicious - Epicurious
• The History of Cheez Whiz - Back Then History
• What is Cheez Whiz®? (with pictures) - Delighted Cooking

Cheez Whiz - Wikipedia

Cheez Whiz is a brand of processed cheese sauce and spread produced by Kraft Foods. It was developed by a team led by food scientist Edwin Traisman (1915–2007). It was first sold in 1952, and, with some changes in formulation, continues to be in production today. [1] [2]

Homemade Cheez Whiz - The Pioneer Woman

Dec 20, 2023 · This homemade Cheez Whiz recipe combines evaporated milk, and American, cheddar, and cream cheeses. It is seasoned with Worcestershire, paprika, and mustard.

Cheez Whiz - Recipes - Kraft Heinz

A deliciously creamy, cheezy ingredient. Discover these tasty Cheez Whiz recipes.

20 Must-Try Cheez Whiz Recipes - Drizzle Me Skinny!

Mar 21, 2024 · These Cheez Whiz recipes take the classic condiment to a whole other level by working it into casseroles, dips, and anything else that needs a smooth, creamy, texture. Add a layer of comfort to your favorite dishes with these Cheez Whiz ideas!

What is Cheez Whiz? Understanding Its Origins and Popularity

Sep 26, 2023 · Cheez Whiz is a processed cheese product made by Kraft Foods, first introduced to the market in 1952. It’s known for its distinctive bright orange color, smooth texture, and tangy, salty flavor. It’s sold in jars and easy-squeeze bottles and has a long shelf-life.

What Is Cheez Whiz? - The Daily Meal

Jul 20, 2018 · Cheez Whiz is the jarred, shelf-stable cheese sauce sold by Kraft — not to be confused with the spray cheese called Easy Cheese sold in an aerosol can. When Cheez Whiz got its start, it was made mostly of cheese — albeit extremely processed.

The Untold Truth Of Cheez Whiz - Mashed

Dec 5, 2018 · When Kraft food scientist Edwin Traisman and his team invented Cheese Whiz, they dreamed of creating a food that outdid Kraft Singles in terms of quick and easy eating.

Why Cheez Whiz Is Actually Delicious - Epicurious

Mar 7, 2016 · Because Cheez Whiz is not just an inferior substitute for honest melted cheese. It's not a convenient stand-in for homemade cheese sauce. Like other food products created through...

The History of Cheez Whiz - Back Then History

Jul 10, 2023 · Cheez Whiz was introduced in Britain in 1952 and was an immediate hit. In July 1953, it was introduced to the United States, where it quickly became synonymous with American cuisine. It continues to have a place on store shelves today and is especially popular on cheesesteaks and other iconic dishes.

What is Cheez Whiz®? (with pictures) - Delighted Cooking

May 16, 2024 · Most people use Cheez Whiz® as a cheese-flavored dip for snack items such as crackers, potato chips and corn tortilla chips, but it can also be mixed with diced onions, cilantro and jalapeño peppers to form salsa con queso.